Influence Of Employee Perception, Attitude, And Behavior Towards Organizational Change In Commercial Banking Sectors Of Tamil Nadu."
DOI:
https://doi.org/10.63278/mme.v31i4.1685Keywords:
Technology, organizational culture, perception, attitude and commercial banksAbstract
The Indian banking institute has been long considered as the backbone of economic growth and constancy. However, in recent years the sector has seen fast shifts, owing to technological advancement and shifting client expectations. Tradition banking system has been replaced by creating dynamic and competitive environment .whereas this advancement provide enormous opportunities for potential innovation and progress as well as pose some distinct challenges for those employees who must adjust to the new system. The research paper aims to investigate the multiple behavior of employees experience in the banking industry and also study their perspectives of Organizational culture, attitude towards changing practices in the industry. Considering these aspects the research study the insights on developing a resilient, motivated and flexible workforce for those capable of thriving in a changing work atmosphere. The methodology used in this paper is partially quantitative analysis and the data are collected from commercial banks of Tamil Nadu (India). The result states that employee perception; attitude has greater influence towards organizational changes in private’s banks than the public banks.
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Copyright (c) 2025 Y T Shahida Banu, Dr. R Angamuthu

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