R., Dr. Priya; THOWSEAF, Dr. S. Role Of Social Risks And Customer Trust In Shaping Purchase Intentions Through Digital Media Marketing In OTT Platforms. Metallurgical and Materials Engineering, [S. l.], p. 1455–1469, 2025. DOI: 10.63278/mme.vi.1735. Disponível em: https://metall-mater-eng.com/index.php/home/article/view/1735. Acesso em: 7 may. 2026.